Global Rank
Worldwide
amazon.comNovember 2023 Traffic Stats
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- Which keywords they target
- Their most important pages
- Where their traffic comes from
- Where they get backlinks from
- How they monetize their site
amazon.com Web Traffic Statistics
Get a snapshot of Amazon’s online performance by viewing its most critical traffic metrics
amazon.com Traffic and Visitor Engagement
Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In November amazon.com received 4.68B visits with the average session duration 13:59. Compared to October traffic to amazon.com has increased by 12.28%.
Total Visits last 3 months
Nov4.68B
Oct4.17B
Sep3.84B
amazon.com Website Traffic by Country
See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Amazon.com's core audience is located in United States followed by India, and Canada.
| Country | All devices | Desktop | Mobile | |
|---|---|---|---|---|
| 80.77% | 3.78B | 41.51% | 58.49% | |
| 2.04% | 95.41M | 25.14% | 74.86% | |
| 1.39% | 65.09M | 42.15% | 57.85% | |
| 1.03% | 47.99M | 33.69% | 66.31% | |
| 0.85% | 39.83M | 27.2% | 72.8% |
amazon.com Website Traffic Journey
Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience
amazon.com Competitors and Alternatives
Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Amazon.com's audience also visits walmart.com, followed by ebay.com, and youtube.com.
See more competitors
amazon.com Top Organic Keyword
Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to amazon.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
Keyword
Intent
Pos.
Volume
CPC(USD)
Traffic %
amazon.com Backlink Analytics
Analyze and track amazon.com’s backlink profile with the fastest backlink database available
Discover the most valuable backlink portfolio in your niche
Spot toxic links and remove them before they cause harm to your website
Find your strongest competitors for backlinks
Backlink Stats
Dive into your competitor’s SEO Authority Score and backlink profile. Fast check Authority Score your domain and Google Penalty risk. It is FREE with Backlink Analytics!
Backlinks and Referring Domains
Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In November the number of backlinks to amazon.com has increased by 0.98% and equals 9.41B. The amount of referring domains has increased by 1.92% and equals 4.32M.
Last updated: December 28, 2023